ORBIT Social Publisher – Privacy Policy

ORBIT Social Publisher – Privacy Policy

Effective date: 12 October 2026
Last updated: 12 October 2026

This Privacy Policy explains how Vellure Retail Ltd, trading as Vellure Couture, processes personal information in connection with ORBIT Social Publisher (“ORBIT”).

Operator: Vellure Retail Ltd trading as Vellure Couture
Address: 287 Wellingborough Road, Northampton, NN1 4EW, United Kingdom.

1. What ORBIT Does

ORBIT is a social-media management and publishing application used to prepare, manage, schedule and publish approved content through supported social-media platforms and their official APIs, including TikTok.

2. Information We May Process

When an authorised user connects a supported social-media account to ORBIT, we may process information made available through the permissions granted by that user and the relevant platform.

Depending on the platform and permissions granted, this may include:

  • platform account identifiers;
  • basic account or profile information made available by the platform;
  • granted permissions or scopes;
  • information required to manage authorised publishing;
  • content selected or approved for publication;
  • publishing status and provider responses;
  • technical and security information required to operate and protect the integration.

ORBIT is designed to minimise collection to information reasonably necessary for its authorised functionality.

3. TikTok Integration

Where TikTok is connected, ORBIT uses TikTok’s official authorisation and API mechanisms.

ORBIT only requests permissions required for the enabled functionality. Information received through TikTok is used to identify the authorised account, manage the authorised connection, submit approved content and determine the status of publishing requests.

TikTok users can revoke ORBIT’s access using the controls provided by TikTok where available.

4. Authentication and Tokens

OAuth access credentials used to communicate with supported platforms are handled server-side and are not intended to be exposed publicly through ORBIT’s user interface.

We use access controls and appropriate technical measures intended to protect authentication information against unauthorised access.

5. How We Use Information

Information processed through ORBIT may be used to:

  • authenticate and maintain authorised social-media connections;
  • provide ORBIT functionality;
  • prepare and publish content authorised by the user;
  • retrieve and reconcile publishing status;
  • maintain security and prevent misuse;
  • diagnose technical problems;
  • comply with applicable legal obligations.

6. Lawful Basis

Where UK data-protection law applies, personal information will be processed under an appropriate lawful basis depending on the circumstances, which may include legitimate interests, performance of contractual or operational requirements, legal obligations or consent where consent is required.

7. Data Sharing

Information may be transmitted to supported social-media platforms where necessary to perform an action authorised through ORBIT.

We may also use service providers that supply infrastructure or technical services required to operate ORBIT. Such processing is limited to what is reasonably necessary to provide and secure the service.

We do not sell personal information processed through ORBIT.

8. Data Retention

Information is retained only for as long as reasonably necessary for the purposes for which it was processed, including maintaining authorised integrations, security, troubleshooting and applicable legal requirements.

Authentication credentials that are no longer required should be revoked or deleted in accordance with the operation of the relevant integration.

9. Security

We use reasonable technical and organisational safeguards designed to protect information processed through ORBIT.

No internet-based system can guarantee absolute security, but access to sensitive integration information is restricted according to operational requirements.

10. International Data Transfers

Some third-party platforms or infrastructure providers may process information outside the United Kingdom. Where UK data-protection law requires safeguards for an international transfer, appropriate safeguards will be used as applicable.

11. Your Rights

Subject to applicable UK data-protection law and any relevant exemptions, individuals may have rights including access, correction, erasure, restriction, objection and data portability.

Where processing is based on consent, consent may be withdrawn where applicable without affecting processing that was lawful before withdrawal.

12. Disconnecting a Social-Media Account

An authorised user may request that a connected social-media account be disconnected from ORBIT. Access may also be revoked through the relevant social-media platform where the platform provides that functionality.

13. Deletion Requests

Requests concerning personal information processed through ORBIT, including applicable deletion requests, may be made using the official Vellure Couture contact details published on vellurecouture.co.uk.

We may need to verify the identity and authority of the requester before acting on a request.

14. Third-Party Platforms

Social-media platforms connected to ORBIT operate independently and maintain their own privacy policies. Their processing of information is governed by their respective policies and terms.

15. Changes to This Privacy Policy

We may update this Privacy Policy when ORBIT functionality, applicable law or third-party platform requirements change. The latest version and last-updated date will be displayed on this page.

16. Contact

For privacy questions or requests relating specifically to ORBIT, use the official Vellure Couture contact details published on vellurecouture.co.uk.

Vellure Retail Ltd trading as Vellure Couture
287 Wellingborough Road
Northampton
NN1 4EW
United Kingdom